7 Things Real Estate Agents Need to Know About Headshots

Headshots are critical to the success of any realtor in Dallas - Fort Worth Metroplex.  Let’s face it, real estate in DFW is ultra competitive. While many take it for granted, a professional realtor headshot can make the difference between a sale or a potential customer dismissing you completely. These days, 80% of homebuyers go online when they are trying to find a realtor to sell with or buy from. Investing in a professional headshot will help you make a great first impression. In this article, we will discuss 7 factors that all real estate agents need to know about headshots.

It is Important to Display Confidence

When customers are deciding on a realtor to hire in Waxahachie, Fort Worth, Midlothian, Dallas, DeSoto, Plano, Mansfield or any one of the dozens of DFW suburbs, they are looking for someone who they can trust and knows what they are doing.  Don’t be nervous in front of the camera. While the camera can be intimidating to some, do what is necessary to portray a confident, professional, and friendly persona in your agent headshot. A way to prepare yourself mentally is to do a few silly poses before it’s time for the shoot to begin.

Display Professionalism

No one wants to hire a newbie to sell their home or help them find one to purchase. Having a professional headshot, helps agents avoid looking like a rookie. When your potential customers in Maypearl, Cedar Hill or Midlothian see the investment you’ve made in your headshot, they will take you more seriously. A professional headshot can help a new realtor come off as experienced and confident.

Headshots Show How Much You Care

By having professional headshots taken, you are displaying your willingness to put your all into your business. Since professional headshots take time and money, clients will develop a perception of you that you are willing to go above and beyond when you represent them on a real estate deal.

Customers Will Find You Trustworthy

The process of hiring a real estate agent is daunting for many homeowners and homebuyers. By giving your potential clients a chance to see the best version of you, you will build trust. People tend to trust what they can see. A potential client will have serious doubts if they are not able to see a quality headshot photo of you online or on your marketing material.  If you present a subpar agent headshot image online, this will also lower your trust factor to potential clients.

A Simple Background is Best

A lot of realtors like to take outdoor headshots in front of buildings and houses but a busy background can actually be distracting. Your headshot should highlight you and not necessarily your background. While pretty and colorful backgrounds can be lovely to look at, they can take the focus away from you and limit the impact you will have on potential clients.

Cheap Photography Will Cost You

People often think they are saving by using a cheap photographer or their iPhone or by getting a friend / family member who owns a DSLR camera to take their headshot. This is actually hurting your business. A low-quality and unprofessional photograph of yourself can ruin your chances when it comes to earning more. Believe it or not, today’s digital savvy clients can easily tell the difference between a cheap photo and one that has been taken by a professional.

Keep Headshot Up to Date

Many realtors have the same profile picture from 5, 10 or 15+ years ago.  Some people think using a younger picture version is a plus.  This couldn’t be farther from the truth. If you have a dated headshot image that is over 2 years old, it is time for an update.  By keeping your realtor profile headshot up to date, you show to customers that you are serious about your image and branding. If you are sloppy in marketing yourself, you will be seen as a sloppy realtor.

Hire TRG Headshots for the Best Results

By hiring TRG Headshots for your headshots near me anywhere in the Dallas - Fort Worth Metroplex you will be working with a professional photographer who can help you take your business to the next level. We will ensure that you capitalize on the benefits mentioned in this article and avoid the common mistakes made by other realtors. Let us help you connect with your next best customer by displaying your professionalism, confidence, and expertise in a professional headshot.

Book your headshot session today!